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Marketing Research Session One Handout

Contributed by

Emily Mross
  • These materials accompany the book chapter “Franchise Frenzy” from Teaching Business Information Literacy published by ACRL Press.

Resource Statistics

Resource Type(s)
Worksheet
Information Literacy Frame(s) Addressed
Research as Inquiry
Discipline(s)
Business
Type of Institution
Community or Junior College
College
University
Scope
Classroom-level
License Assigned
CC Attribution-NonCommercial-ShareAlike License CC-BY-NC-SA

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